Attendees can expect an inspiring keynote from Adam Wittbrodt, who will share his journey from addiction to entrepreneurship and illustrate how recovery can fuel purpose-driven leadership. You’ll see firsthand how Level Up Fitness has leveraged recovery-friendly hiring and support practices to build compassion‑rooted cultures that drive loyalty, trust, and growth. Camille Gerace‑Nitschky will then unpack Michigan’s Recovery Friendly Workplace Initiative—explaining its core principles, the clear business case (from higher morale and retention to public health alignment), and the step‑by‑step process for earning RFW designation, complete with assessment tools, advisor roles, and resources to sustain engagement.

Later, Dallas Rau and J.W. Fisher from the Great Lakes Bay Region Mental Health Partnership will demonstrate why investing in mental health is good for people and the bottom line. You’ll learn how untreated serious mental illness impacts productivity and costs businesses, explore proven ROI metrics, and study a local company’s successful mental health program rollout. By the end of the morning, you’ll leave with inspiration and the practical roadmap needed to create or deepen recovery‑ and mental‑health‑friendly practices in your workplace.